An insight into Styled to Sparkle with Sarah

An insight into Styled to Sparkle with Sarah


Styled to Sparkle was created to simplify kid’s decor for new parents and those looking to update their child’s  room. I design and make felt bunting for little people. Our bunting comes in a range of pretty pastel and rainbow  colours to suit both boys’ and girls’ bedroom themes.  


How It All Began 

I was a Childrenswear Buyer for 10 years but I wanted to be more hands-on with product and creating beautiful  things, so I left the corporate world to set up on my own. Styled to Sparkle was originally set up as a children’s  party planning and design service. I love kids styling (my previous career was in children’s fashion) and I wanted to  create magical events with custom decoration; and so my party planning business was born. My felt and glitter  bunting was a side line to the party planning business initially but has become so successful I have rebranded  Styled to Sparkle to exclusively sell beautiful decorations for nurseries and children’s rooms. Earlier this year I  made the decision to cease trading as a party planner to continue building my dream product business. 




I developed my love of craft from the women of my family. My mum has always loved to sew and I made great use  of her sewing machine as I completed my GCSE and A-level in Textiles! My Nan was a lover of all crafts. My parents  tell me she would have been so proud that I taught myself to crochet later in life. I also remember the various craft  classes she would attend - flower arranging being one of her favourites. 

I taught myself to crochet shortly before my daughter was born (Arla is nearly 3), so I made use of my skills to  make lots of accessories for her room - a crochet rainbow cushion, a crochet rainbow blanket, felt bunting, as well  as curtains. Arla is always trying to ‘help me’ to make bunting, so I hope she also inherits our family’s creativity. 




Creative Craft Supplies 

I have been buying from Creative Craft Supplies for a few years now, since the early days of my bunting. I work with  the polyester felt, wool blend felt and HTV fabrics, but the fine glitter fabric is by far my favourite product. I love  that it is tested to EN71, so has minimal glitter loss - perfect for children’s decorations. One of my all-time  bestsellers uses the Rose Gold Fine Glitter along with baby pink and ivory felt - Rose Gold and Pink Bunting. This is  also available as a personalised option. 



Next Steps 

My brand has gone from strength-to-strength and lockdown gave me the perfect opportunity to give the business a  real focus. I continue to design into new colour collections, with new products being released at least twice a year.  My background as a Childrenswear Buyer taught me to be inspired by everything around me - whether this be  fashion and interior trends or current affairs, but most importantly my customer is my biggest inspiration. 

I am proud to say that Styled to Sparkle is now on notonthehighstreet (as well as Etsy) and has had recent press  coverage in CWB Magazine and Ideal Home. I want to further build my business into a reputable children’s interiors  brand by branching out into wholesale. I would love to see my products in many small independent boutiques  across the country. 

Sarah x 

To discover more about Sarah and Styled to Sparkle: 

Instagram: @styledtosparklekidshome 

Pinterest: @styledtosparklekidshome 

Facebook: @styledtosparklekidshome

Back to blog